I got this message from a coach the other day..
"Hey Ben, my clients only want to pay online if they pay me through Venmo. I don't really want to use Venmo but that's what they want to do.. what should I do?"
Now, this is a problem I see a lot of coaches have when they are trying to scale their business and I want to be very careful with how I say this to you because if you're clients are telling you how they want to pay then you don't have a sustainable business long term.
The reason why I want you to be in control with how your clients pay you is because if a parent decides to pay you using Venmo on the first session, then what happens if that parent doesn't show up again to your next session or if they decide to wait in the car and don't talk to you?
The first thing we need to do is we need to set straight who is the business owner and who is the customer because if you don't then your clients will end up dictating to you what you have to do and how they want to pay you which in the long term won't work. In fact, I can guarantee that your business will fail if you run it this way.
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I have talked to hundreds of coaches over the last year who run their business through either Venmo or by cash in hand and the truth is your business won't be able to grow past a certain point operating this way.
When you decide to sack up and put some skin in the game to get better software your business will end up doing much better because you're not reliant on those one-time transactions.
I don't want your clients to dictate the terms of your business instead I want you to tell them what they need to do in order to train with you. When a client is unable to follow instructions then they shouldn't be a client which means you should be willing to tell people no and tell people how your business operates that way not only do you work with clients who are way
more committed. When you do this you'll end up making way more money because when you work with clients who are more committed you won't have to deal with money stress.
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Your attention should be completely on training your clients and helping them to get better rather than dealing with the back and forth about how this person owes me this much and you don't want to run your business getting random payments on Venmo because I promise you long-term it's not sustainable.
If I was in your shoes and if you're running into that problem right now I would go and spend money on software like Samcart that will make your life easier and help you to run your business more smoothly.
If you need more help starting, growing or scaling your business I want you to check out my All-Access Pass Course Bundle. This course has helped thousands of coaches worldwide with theirs sports training business.
Speak to you later,
- Ben
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